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Yeezy Boost 350 Champs pair from their phones

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PostPosted: Wed Apr 20, 2016 8:29 am    Post subject: Yeezy Boost 350 Champs pair from their phones Reply with quote

Adidas Confirms New Deal with Kanye West

Adidas confirmed in a statement to the Wall Street Journal that Kanye West will be working with the popular sports brand.

A spokesperson for Adidas told WSJ, “For 2014, we welcome to the adidas family, one of the most influential artists of this generation – 21 times Grammy Award winner, Kanye West. He crosses music and fashion like no other, and together, with our history in fashion and streetwear Yeezy Boost 350 Store List culture, we will create a new chapter. Details to follow.”

The news comes after West, the self-proclaimed “Tupac of product” announced last week that he had signed a deal with Adidas during an interview on radio station Hot 97. At the time, West stated, “I’m going to be Yeezy Boost 350 Original Price the first hip-hop designer, and because of that I’mma be bigger than Wal-Mart.”

Where earlier today we revealed the official release date and some retailer details on Kanye West’s anticipated second signature silhouette, here adidas Originals has answered with an official look at the Yeezy Boost 350. The low-rising silhouette has been outfitted with a grey-melange Primeknit® through the Yeezy Boost 350 Women one-piece upper, which is anatomically crafted to fit like a second skin. These features are tied together by reflective laces and rest atop a cushy BOOST sole system. Despite two of adidas’s premium flagship technologies being imbued in the silhouette though, the sneaker is effortlessly casual, representing West’s contemporary sensibilities.

The Yeezy Boost 350 drops globally on June 27, priced evenly at both $200 USD and €200 EUR. adidas will also make the sneaker available through its updated Confirmed app, which will allow users in New York, Chicago, and Los Angeles to exclusively reserve and secure their own Yeezy Boost 350 Champs pair from their phones. Enjoy a look at the sneaker above and stay tuned for more details on this story as we near #YeezyDay at the end of this month.
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